Case

Qingdao Century Center (Including Century Building & Excellence Century Center)

Qingdao Century Center consists of two core urban landmarks: Qingdao Century Building (Core of Shinan District) and Qingdao Excellence Century Center (CBD of Shibei District), both being municipal-level 5A Grade A business complexes in Qingdao. Rooted in the financial core of Shinan and the central business district of Shibei respectively, they are the benchmark carriers for high-end business office and industrial agglomeration in Qingdao.

I. Qingdao Century Building (Central Hong Kong Middle Road, Shinan District)

Basic Information

Location: Intersection of Hong Kong Middle Road and Nanjing Road, Shinan District, Qingdao (next to May Fourth Square)

Positioning: Landmark 5A Grade A office building in the financial street of Hong Kong Middle Road, Qingdao; LEED Gold certified green building

Core Parameters: Total construction area of about 86,000 ㎡, building height of 168m, standard floor height of 4.2m (2.8m clear height), single floor area of 2,100-2,300 ㎡, usable area rate of 72%; 4 underground floors of intelligent parking garage with 872 parking spaces and a parking ratio of 1:0.8.

Service Configuration: Managed by CBRE Qingdao Property Management Co., Ltd., property fee of 18 CNY/㎡/month (including central air conditioning energy consumption), providing 24/7 full-cycle business services.

Core Advantages

Prime Location & Transportation: 3 minutes' walk to May Fourth Square Station (Metro Line 2/3), covered by 25 bus lines; adjacent to Qingdao Municipal Government, 15 minutes' drive to Qingdao Railway Station and 45 minutes to Jiaodong International Airport. Hong Kong Middle Road and Nanjing Road form the core "three horizontal and two vertical" road network.

Top-tier Hardware: Adopts LOW-E double-silver glass curtain wall (40% energy saving), 12 Schindler high-speed elevators (including 2 president elevators) with an average waiting time of only 37 seconds during morning peak; VAV variable air volume central air conditioning system (24h independent control) with PM2.5 filtration and fresh air volume of 30m³/h·person; dual-circuit power supply + diesel generator with 99.99% power supply reliability.

Industrial & Supporting Agglomeration: Gathers 26 bank headquarters and 18 Fortune 500 enterprises within 3km. Settled enterprises are mainly engaged in finance (38%), technology (29%) and professional services (21%), including regional headquarters of Fortune 500 such as Deutsche Bank, Oracle and PwC; 5 minutes' walk to MixC and Hisense Plaza, equipped with staff canteens, fitness centers and coffee book bars, and a green medical channel with the Affiliated Hospital of Qingdao University.

Professional Operation Service: Provides 32 value-added services such as industrial and commercial registration, policy declaration and talent recruitment; launches low-interest startup loans in cooperation with banks and sets up a commercial mediation center; the "hardcover customization plan" helps enterprises save 30% of decoration costs with flexible space division and shortens the entry cycle by 40%.

II. Qingdao Excellence Century Center (CBD, Shibei District)

Basic Information

Location: No.31 Longcheng Road, Shibei District, Qingdao (Surrounded by Lianyungang Road and Dunhua Road)

Developer & Property: Developed by Excellence Real Estate Group (Qingdao) Co., Ltd., operated by Shenzhen Excellence Property Management Co., Ltd. Qingdao Branch; property fee of 9.9 CNY/㎡/month with 40-year property right.

Positioning: Super high-rise landmark business complex in Shibei CBD; core carrier of China (Qingdao) New Media Industrial Park

Core Parameters: Total volume of 440,000 ㎡, main building height of 281m, composed of 4 international 5A Grade A pure office buildings + 65,000 ㎡ commercial center; equipped with 50 Hitachi high-speed elevators and 2,000 parking spaces (the benchmark in Shibei CBD).

Core Advantages

Three-dimensional Transportation: Interchange of Metro Line M3/M4/M5, adjacent to urban trunk roads such as Lianyungang Road and Longcheng Road, quickly connecting to all transportation hubs in Qingdao.

Diversified Business Format: Integrating municipal administration, business, finance, catering and entertainment, the commercial supporting facilities include Joyful Street, Starbucks, Huaxialiangzi, etc. The office building has unobstructed view, with sea view from some floors.

Characteristic Industrial Agglomeration: The 31st floor houses Qingdao Micro Short Drama Industry Service Center, gathering high-quality cultural and creative enterprises such as Xinxiangshicheng Film and Television Media; more than 200 cultural and media enterprises were added in the first half of the year with over 150 micro short dramas launched. It also settled in enterprises engaged in technology, design and trade such as Keyence China, Pasteur Biotechnology and Greentown Architectural Design.

High-end Property Service: Equipped with international Golden Key property management system, providing standardized basic services + customized business services, suitable for all types of office needs from small, medium and micro enterprises to regional headquarters.

III. Overall Project Value

The two sectors of Qingdao Century Center are based on the traditional financial core of Shinan and the emerging CBD of Shibei respectively, built to the international standard of Grade A office buildings. Relying on the core location, top-tier hardware, professional operation and industrial agglomeration effect, it has become the core carrier for Qingdao to connect global business and promote the development of finance, technology, cultural and creative digital industries. By 2026, the occupancy rate of both projects has remained above 90% with a renewal rate of over 75%, making it a benchmark project for enterprise headquarters location and regional industrial upgrading in Qingdao.