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Exhibition Name: FIRE SHOW – São Paulo International Fire Safety & Security Exhibition
Dates: May 19–22, 2026
Venue: São Paulo Expo Exhibition & Convention Center
Address: Rodovia dos Imigrantes, Km 1.5 – Vila Água Funda, São Paulo – SP, Brazil
Organizer: Reed Exhibitions Alcantara Machado
Frequency: Annual
FIRE SHOW is the largest and most professional fire safety and security exhibition in South America, focusing on the entire industrial chain of fire protection technology, emergency rescue, and safety protection. It is the core platform to enter the Brazilian and Latin American fire safety markets.
Exhibit Scope:
Fire vehicles, fire extinguishing equipment, automatic sprinkler/gaseous fire extinguishing systems
Fire alarms, intelligent detection, emergency lighting and evacuation indicators
Personal Protective Equipment (PPE), rescue tools, and breaking equipment
Industrial safety, hazardous chemical disposal, fire engineering and system integration
Fire safety training, emergency management, and smart city safety solutions
The exhibition gathers professional buyers from Brazil, Latin America, North America, Europe, and Asia, and is the preferred platform for exploring the Brazilian and Latin American fire safety markets.
Exhibition Area: 35,000 sqm
Exhibitors: 500+ companies from 30+ countries
Visitors: 30,000+ professional trade attendees
Core Visitors: Fire departments, engineering companies, builders, industrial enterprises, government agencies, military and police units
Audience: Trade visitors only (not open to the general public)
Advance online registration: FREE (subject to professional qualification approval; only for professionals in fire safety, security, engineering, procurement, etc.)
On-site registration fee: R$ 150–250 per person
Entry requirement: Business card, passport or company ID is mandatory
Airports: São Paulo Guarulhos International Airport (GRU), São Paulo Congonhas Airport (CGH)
Guarulhos Airport → São Paulo Expo:
Airport bus + Metro/Taxi: approx. 60–90 minutes
Taxi/Ride-hailing: approx. 40–60 minutes, cost about R$ 150–250
Congonhas Airport → São Paulo Expo:
Taxi/Ride-hailing: approx. 20–30 minutes, cost about R$ 80–120
Metro: Line 2 (Green Line) to Vila Prudente Station, then transfer to bus or taxi, approx. 15 minutes
Bus: Multiple lines directly to São Paulo Expo Station, such as Lines 287, 302, 312, etc.
The venue is located in the southern part of São Paulo, directly accessible by highway.
On-site paid parking:
Small cars: R$ 45 per day
Motorcycles: R$ 25 per day
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